PIRELLI: THE PIRELLI 2021 CALENDAR PROJECT HAS BEEN CANCELED 100 THOUSAND EUROS GIVEN TO INITIATIVES AGAINST CORONAVIRUS
We will return to the project when the time is right. “In light of the current coronavirus pandemic, Pirelli has canceled the production and launch of its 2021 calendar. Instead, the Italian company “The Cal” will donate € 100,000 EUR (approximately $ 110,700 USD) to the fight against the epidemic. Pirelli’s Executive Vice President and CEO, Marco Tronchetti Provera, issued a statement on March 24 stating:
“THE PRODUCTION OF THE PIRELLI CALENDAR WAS STOPPED BEFORE, IN 1967 AND THEN FROM 1975 TO 1983. THE UNPRECEDENTED EMERGENCY OF COVID-19 FORCED US TO DO IT AGAIN TODAY. WE WILL RETURN TO THE PROJECT WHEN IT IS THE MOMENT, TOGETHER WITH THE PEOPLE WHO WORKED WITH US TODAY. “

Pirelli did not reveal the stars and main photographer of the famous “The Cal”. However, last year’s “Looking for Juliet” calendar was shot by Paolo Roversi and featured Claire Foy, Mia Goth, Emma Watson, Indya Moore, Yara Shahidi, Kristen Stewart, Chris Lee, Rosalía and Stella Roversi.