S.W.A.L.K. II Maison Margiela presents Co-Ed Spring-Summer 2021 Collection by John Galliano In collaboration with SHOWstudio In the second and final installment of S.W.A.L.K. – the filmic project first launched for haute couture, creative director John Galliano demonstrates how techniques developed in the Artisanal collection are artistically industrialized for the Spring-Summer 2021 Co-Ed Collection. Through the sense of community, family values and generational exchange central to the culture of tango, the film – brought to life by image-maker Nick Knight – illuminates the ecosystem of Maison Margiela. Creative Director: John Galliano Based on an original idea by John Galliano Directed by Nick Knight for SHOWstudio
S.w.a.l.k. second act. Maison Margiela invites the viewer to see the new and final chapter of the film produced by Nick Knight, projecting it into the passionate world of tango. An imaginary competition of an ideal fashion championship where couples of dancers wear the numbers that mark the identity of the brand. Many chapters to explore the savoir faire of tailoring, perfumes, the world of accessories of the label of the Otb group by Renzo Rosso. The narrator on the scene is that of the creative director John Galliano who enjoys weaving a dialogue via Zoom with various characters including Knight himself.
The co-ed spring-summer 2021 collection unfolds between layering and decontractions that tell the act of doing. Formal jackets are reduced to small cuts, dresses in muslin and tulle evoke the wet look effect. Prints created in the image of the adhesive tape enliven the silhouettes. The idea of reconstruction is also expressed through the Maison Margiela Recicle label characterized by recycled elements such as a sweater, a shirt or a vest combined in a single garment. Photo Courtsey Maison Margiela
Photo Courtsey Maison Margiela