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Kendall Jenner , Bella Hadid pose for Givenchy Spring 2021 Campaign

Givenchy’s new creative director Matthew M. Williams unveils his vision for the brand’s spring-summer 2021 campaign. Marking his first advertisements at the helm, images feature leading faces Kendall Jenner, Bella Hadid, and Anok Yai. Captured by Heji Shin, vibrant backgrounds contrast with new season looks. Williams had the cast style their own ensembles, including statement bags as well as eye-catching jewelry. Hair and makeup for the shoot remain slicked-back and minimal to focus on the season’s streamlined silhouettes. To me, fashion expresses a point of view where formality and informality, construction and comfort co-exist. “In each of these portraits, a strong character wears a look that reflects who they are: they’re the ones who bring the clothes to life.”

Models wear looks from Matthew M. Williams’ Spring-Summer 2021 collection that debuted last October: Anok Yai appears in a crinkled black leather jacket and trousers that pop against an acid green background, while Playboi Carti styled himself in a black leather bomber slipped off his shoulder to reveal a couple of tattoos, or in a white tank with pink denim trousers and the new Antigona crossbody bag. Kendall Jenner embodies both the feminine and masculine side of the Givenchy woman, posing either in a body-skimming russet ensemble with a thick G-chain choker and a small gold Antigona handbag, or in a sharply tailored, black overcoat and trousers with the versatile new Cut- Out bag. With feline grace, Bella Hadid crouches in profile against a sage green background

Photo Courtsey Heji Shin/Courtesy of Givenchy

Photo Courtsey Heji Shin/Courtesy of Givenchy

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