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Irina Shayk stars in the gorgeous campaign New Fragrance, Alibi Oscar de la Renta

Irina Shayk smolders as the campaign star of Oscar de la Renta’s new fragrance, Alibi. Photographed by Luigi & Iango, the Russian beauty wears a plunging black velvet gown with a bejeweled neckline. Delivering an intense gaze, she wears her hair in a slicked-back style and has a neutral makeup …

Supermodel Irina Shayk stars in the campaign, which was shot socially-distanced by Luigi & Iango at the Soho Grand Hotel. “Irina has been able to capture the spirit of what we have begun to rediscover at Oscar,” says Garcia. “Her confidence, wit, and sensuality are things we always felt inspired by and knew she was the perfect encapsulation of the new Oscar.”

Garcia says they met Shayk for the first time right before the brand’s spring 2020 show. “I had no idea how great we would get along once we met. Laura and my personalities are so similar to Irina’s in how we add levity to everything in our lives,”

In the campaign video below, Shayk is seen sauntering around the Soho Grand Hotel’s penthouse looking glowy and gorgeous before adding, “whatever happens, I have my Alibi.” Photo: Courtesy of   Oscar de la Renta

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